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What's the Deal with Taproots?

Monday, April 03, 2023 | By: Outreach Coordinator

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You may have seen these posters around our store but not had a chance to unpack them. We choose items in our store that uplift our values so as a consumer you have the agency and access to vote with your dollars, without the marketing BS!

When you become an Owner you are automatically enrolled. This is one of the ways Owners can save by shopping here but also a reminder that an item on a shelf is much more than a price, it is a transaction. A transaction that went through many hands.

How the people that make our food, how it gets here, and the impact it has on our environment all matter. Taproots allows those products to stand out a little louder.

Food is necessary to life so should it support life?  We think so, so we made it our value program. 

Click here to learn more about becoming an Owner
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Deep Roots Co-op Market & Café
Community Owned - Everyone Welcome
600 N Eugene St, Greensboro, NC 27401
Open Daily 8:00 am - 9:00 pm
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Deep Roots Market Logo
CLOSE
  • WELCOME
  • SHOP
    • Shop Online
    • Weekly Sales
    • Ways to Save
    • LIMe Program
    • Return Policy
  • EAT
    • Hot Bar Menu
    • Café Menu
    • Smoothie Menu
    • Catering Menu
    • Game Day Menu
    • Recipes & More
  • LOCAL
    • Why Buy Local?
    • Our Local Vendors
    • Local Vendor Profiles
  • ABOUT
    • Store Hours & Info
    • What's a Food Co-op?
    • Our Story
    • Departments
    • Food Commitment
    • Leadership Team
  • CO-OP
    • Become an Owner
    • Get Involved
    • Owner Services
    • Board of Directors
    • Run for the Board
    • Documents & Minutes
  • COMMUNITY
    • Events
    • Outreach
    • Make a Donation
    • Request a Donation
    • Community Room
  • CONNECT
    • Beet Blog
    • Co-op Careers
    • Contact & Suggestions
    • Newsletter Signup
    • Vendor Agreements
Call Us
Contact Us
Find Us
Shop Online
Sign Up for eNews